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To revive Puerto Plata’s tourism its people need to change

Santo Domingo.- Deputy Jose Ignacio Paliza said it’s necessary to revive Puerto Plata’s tourism combining infrastructure improvements, empowerment and more ads abroad, to attract more visitors.

The opposition PRD party lawmaker said though the north coast was once a standard for the country and the Caribbean with as many as 800,000 tourists per year, as high as 80 percent of its hotels are now shuttered.

He said it’s regretful that for many reasons only 230,000 passengers landed at Puerto Plata’s airport last year. “70 to 80% of the hotels are closed. The development of second homes which had flourished in Sosúa and Cabarete has declined due to the global economic crisis.”

Interviewed by Pablo McKinney on CDN, Paliza acknowledged president Leonel Fernandez Administration’s effort to rebuild Puerto Plata’s infrastructure aimed jump starting tourism in the area, noting however that there’re more ways to mobilize visitor arrivals.

“Puerto Plata’s fundamental problem is to understand that in its relaunch, the model must obviously change and greater efforts must be made, more than the simple revamp of a park or a road.”

He admitted that among the key factors which stemmed the flow of tourism were the people, the “puertoplateños” themselves. “We have to empower the puertoplateño to understand that a bellboy’s smile at the hotel entrance is more important than the standard of the room itself.”

The lawmaker also said the system needs to be organized so that all taxi drivers are identified.

Paliza added that while Dominican Republic spends only US$20.0 million to promote the country abroad, “Jamaica invests US$80 million and Mexico US$500 million.”

Source: Dominican Today

Category: DR News |

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Last updated March 29, 2017 at 11:04 PM
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